3 Tips for Finding Your Passion and Turning It Into Your Dream Career


Make 2022 the year you go for your BIG DREAM!




By, Esther Spina

Business Coach for Ambitious Businesswomen & Female Entrepreneurs


Inspired by Chapter 13 of my Amazon Best-Selling Book, 

The Ambitious Woman,

What It Takes and Why You Want to Be One,

“LIVE A PASSIONATE LIFE!”

For a limited time for the Holidays,

get the book and audio CD for free!

(Just pay $3.95 for shipping!)


We’ve all been there at some point — in a job you don’t really love, living paycheck to paycheck, and struggling through another day at a place you’re not inspired to be just to pay the bills.


As a female entrepreneur who has reinvented herself many times after hard times and failed business ventures, I know how important it is to do what calls out to your soul.

To get to a place of satisfaction and fulfillment, you have to constantly evaluate and refine your journey as a businesswoman.

In this week’s blog, I’ll give you three tips for turning your passion into your career, because you know what they say . . . Do what you love and you’ll never work a day in your life.


1. Find Out What You’re Truly Passionate About

You were born with unique skills and talents that are little clues about your life’s purpose. It’s up to you to uncover those gifts and follow where they lead. If you’re struggling to find your passion, try some of the techniques below.

  • Look at what you did naturally as a kid — Did you play school with dolls or spend hours in your room solving puzzles? That may mean you are a natural teacher or problem solver. As adults, it’s common to choose a career based on other factors like money, status, or necessity. But, you had instincts as children that were signs about your natural talents. What were yours? 

  • What would you do for free? Is there something you could do for hours whether someone paid you or not and be completely content? Look at those things because they’re a sign of your true passion. Then all you have to do is find a way to monetize it.

  • How do you spend your spare time? You can turn hobbies into entrepreneurial pursuits or careers if you put enough effort into them0. Are you crafty or have a special skillset? For example, there was a woman who made purses for fun. Once she put them on Etsy her business took off and she was able to quit her day job. The things you love to do for fun are the perfect starting point for future endeavors.

  • What brings you the most satisfaction? Is it helping people, performing, public speaking? Whatever it is, follow what feels good and that you’re naturally good at. Following what fulfills you is a surefire way to find a career that aligns with your purpose.

  • What DON’T you like to do? Identifying aspects of work you don’t enjoy, helps you narrow your focus and revise along the way. Did you find out you hate marketing but you’re good at networking? All of those little insights assist you in refining the type of path you may want to take in your future career. If you’re not happy where you are and what to make a shift, ask yourself what parts of your job you do and don’t want to carry forward into your next line of work.

I highly recommend you write all of this down in the same place so you can reflect on it. The Ambitious Woman Journal is a great place to log your thoughts to get clarity and direction for your journey. Get it for just the $2.99 shipping cost here.


2. Put a Practical Plan in Place to Reach Your Career Goals

As any businesswoman or aspiring female entrepreneur knows, it’s not enough just to have a dream, you have to make goals and take thoughtful steps to make them a reality. Here is some advice from the top female CEOs and entrepreneurs I admire for taking your vision from the intangible to the tangible.

  • Hire someone to draft a business plan for you — Not good with numbers? No worries! There are professionals who can do this for you and it ensures you set yourself up for success. Plan ahead to prevent the pitfalls that occur when you don’t strategize for the long term.

  • Do the market and customer research necessary to take your dream for your head to the page. You’ll need to research your competitors, clients, and audience to make that vision a reality. What are their deepest pain points, desires, and goals?

  • Network to meet the people who can help you get your vision off the ground. Learn from other female entrepreneurs or women CEOs who have done what you want to do and benefit from their experience. My Ambitious Women’s Conference is a great place to meet like-minded businesswomen and mentors who’ll help support you through your dreams and inspire you with their stories.

  • Don’t forget the process of starting over in a new career or creating your own business should also be exciting and fun! Get playful when picking out business names and logos and you’ll enjoy the process of becoming the next successful businesswoman or female CEO so much more. 


3. Silence the Doubt and Fear That Hold You Back

If you’re starting a new business venture or becoming an entrepreneur for the first time, it’s normal to be feel afraid, alone and overwhelmed. Going for your loftiest goals can be daunting, but know that many women have felt the same way you do now and triumphed to reach their goals.

Here are 10 stories of female founders who overcame their fears to make a difference in the world with their work. You’ll notice every businesswoman had to tackle similar difficulties, many of which are in your mind, including:

  • Overanalyzing everything ahead of time, which keeps you from doing anything. The #1 advice I can give you is JUST GET STARTED and learn as you go. You can’t learn it all from the sidelines or from a book, you have to take action.

  • Take a good look at your beliefs and re-wire negative thought patterns. Top female CEOs and businesswomen will tell you mindset is the key to success.

  • Release fear and anxiety by focusing on one task at a time. We tend to get overwhelmed when we think too far ahead. Instead, take it one challenge at a time and focus on the chore ahead of you.


Read more inspiring stories of successful female entrepreneurs

and top CEOs who went for their dreams in my book,

 The Ambitious Woman,

What It Takes and Why You Want to Be One

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It’s my Christmas gift to you as a thank you for being part of my tribe of Ambitious Women!





The Greatest Gift To Give & Get As An Ambitious Businesswoman

5 Tips for Encouraging Others (and Yourself!)

Inspired by Chapter 2 of my Amazon best-selling book for businesswomen, 

The Ambitious Woman: What It Takes and Why You Want to Be One

LIVE AN ENCOURAGING LIFE!

By, Esther Spina, Business Coach for Ambitious Women Entrepreneurs

“I’ve learned people will forget what you said, they will forget what you did, but they will never forget the way you made them feel.” — Maya Angelou

Did you know that Maya Angelou served in 2 presidential campaigns, won 3 Grammy awards, AND the Presidential Medal of Arts, without ever graduating high school?

Though she is now known as one of the most successful black businesswomen and female entrepreneurs of all time, having achieved much acclaim for her work as a poet, filmmaker, and author, there was a time when Maya Angelou struggled with racial discrimination and was barely getting by.

Believe it or not, Maya Angelou started as a waitress and cable car conductor before she soared to icon status through her steadfast determination.

Even seven years after her passing, Maya Angelou quotes continue to inspire successful businesswomen to rise above any adversity on their path to greatness. She is a constant source of encouragement to me and finding motivation through legacies like hers is something every businesswoman needs to get through the trying times.

In this week’s blog, I dive into the theme from Chapter 2 of my book for female entrepreneurs, The Ambitious Woman, What It Takes and Why You Want to Be One and go into how, by encouraging others, we continue to receive inspiration ourselves. Read below for a few tips on living an encouraging life. 

Tip #1: Take a Moment to Acknowledge The Supportive People In Your Life

Life is busy and it’s easy to forget that we are surrounded by amazing friends and family who support us and help us make important decisions as businesswomen. Being a female CEO or entrepreneur is not an easy road, but by surrounding ourselves with people who believe in us and nurture our dreams, including other successful businesswomen, we soar to higher heights than we can realize alone.

Who supports and encourages you when you need it the most?

I’m sure as you’re reading this you have one or two people coming to mind already. Think of those people, maybe other businesswomen or caring family members/partners who are there for you when you need it the most.

Now ask yourself this — when was the last time you reached out to the most encouraging people around you and thanked them for being a positive influence in your life?

In business and life we get the same kind of energy we put out, and gratitude is important in your journey as a female entrepreneur or businesswoman. It’s important to keep acknowledging those positive connections in your life.

This can be as simple as sending that encouraging person who’s always willing to help you figure out your next steps a quick text to thank them for always being there for you. Or you could take the extra time to send a handwritten “thank you” letter in the mail on your favorite stationery and feel the love as they appreciate your touching tribute to their encouragement. Little acknowledgments like this show those you care about how important their support has been.

I challenge you to reach out to one person this week who’s been influential in your life, or your career as a female entrepreneur/businesswoman and let them know how much it means to you.

Tip #2: Keep Encouraging Quotes From Successful Business Women Throughout Your Home As Reminders to Stay Strong

Take a look at this list of encouraging quotes from successful female entrepreneurs, and copy a few of your favorites down. Put these inspiring quotes for the business woman in unexpected places around your home, like the bathroom mirror, on your computer monitor, or by your coffeemaker, so you stay motivated to keep positive momentum moving forward towards your goals. I like to put them in places where I’ll see them first thing in the morning so I start my day off on the right foot.

Sometimes we get so caught up in the day-to-day grind that we start to doubt we will ever get to where we want to be. The daily, conscious practice of re-inspiring yourself, by reading inspiring quotes from successful business women and female founders who achieved against all odds, will remind you, “I can do this!” 

Tip #3: Show Gratitude for What You Have Overcome and Share Your Lessons With Others

As leaders and female entrepreneurs, people often turn to us when they are down. When we encourage others we uplift ourselves, by acknowledging the lessons we have learned through our own mistakes and struggles. When we take the time to share what we have learned with others, we encourage them to look past their current situation and see the bigger picture. This is also a gift we also give ourselves, because it reminds us of the women we have become and allows us to empower other women through our hard-won knowledge.


Lending someone inspiration reminds us to be grateful for all we’ve been through. The next time another woman is struggling with where she is in her career or life, take a moment to give her some words of support or pass on some advice you were given along the way for how to become a successful businesswoman. I promise it will come back to you tenfold. Pay it forward now and you will always see the return in your investment of kindness later.

Tip #4: Be There For Others When They Need You Most (Even When It’s Not Convenient For You)

How often are you telling the people you love “I’m too busy,” “I don’t have time,” or forgetting to ask what they may be going through when you feel overwhelmed with your responsibilities?

The greatest gift we can give someone is simply our presence and attention when it is needed the most. Often this just means taking the time to be truly present and listen instead of rushing off to the next item on your to-do list. Encouragement can be as simple as picking up the phone instead of thinking, “I’ll call them back when I’m done with this next project.” We have to make time for those people that always make time for us and be there to support them when they need us to.

Tip #5: Get Encouragement & Advice From Successful Businesswomen In My Book, The Ambitious Woman

My goal in writing this book was to give female businesswomen, like you, the motivation, inspiration, and guidance you need to succeed in your career and live a fulfilling life.

I have gathered inspiring stories from other successful businesswomen, as well as my personal stories of overcoming obstacles in my career, from climbing out of the devastating recession that ended my once successful construction business, to becoming one of the top-earning women in my direct sales company. I hope you’ll pick up a copy of this affordable, inspiring collection of women who triumphed over challenges and rocketed to success to inspire you. Encourage yourself and pick one up today!

Speaking of encouragement, the following review on Amazon drove me to keep going forward with my passion to serve women:

“Esther Spina is one of the most dedicated entrepreneurs I’ve ever had the pleasure of meeting and working with. She does what it takes to achieve her goals. She is willing to do what most people don’t: 1) take action, consistently, and, 2) ask for and implement feedback to improve and progress. Esther is such an incredible representative for women as she isn’t thrown off course because of difficult times or challenges. She just keeps on going… seeing challenges as part of the achievement of her success.  I think what I love most about Esther is that she has a heart of gold and REALLY wants others to be successful. I love this book as it really makes you feel like you can do it too. Esther is on a crusade to help as many women as she can and she does it with style, grace, determination and perseverance. This book is a must read for Ambitious Women and those striving to be!”

This totally encouraged me! 

Find someone to encourage today and change their life and YOURS.

You can get your copy of

The Ambitious Woman, What It Takes and Why You Want to Be One,

1st edition at a discounted rate here:

You Must Believe You Can Do Anything!

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One of the biggest lies of our time, in my opinion, is the idea that in order to be an Ambitious Woman you must be a career woman, working mom, wife and all-around role juggler. Actually, you can be an Ambitious woman in almost any role. Barbara Walters, a great role model who recently retired after 50 years in the entertainment and news business, says, “A woman can do anything. She can be traditionally feminine and that’s all right; she can work, she can stay at home; she can be aggressive; she can be passive; she can be any way she wants with a man. But whenever there are the kinds of choices there are today, unless you have some solid base, life can be frightening.” However, without the belief that you can do anything, you may never achieve the goals you have set for yourself.

Actions always follow decisions. You must convince yourself first in your mind that you should do something, and then the action itself will follow. Until you decide it in head and heart, however, the actuality of the event will never occur. This is why it is so important to build passion, because from passion comes motivation.

You must convince yourself first in your mind that you should do something, and then the action itself will follow.

One of the greatest enemies of passion is people pleasing. It will cause you to be divided within yourself. Remember that others may not have the same goals for you that you do! When you try to please everyone, you are necessarily taking away from your own dreams and passions to pursue what someone else wants.

This is not to say that you should focus only on yourself. However, you should be aware of how much time you have to devote to others and keep yourself within that limit. You must also set your own goals and set aside time to pursue them vigorously, even if the people around you do not support your actions.

An Ambitious Woman always believes she can do anything she sets her mind to do. Barbara Walters is a wonderful example of the Ambitious Woman who is able to achieve what she wants because she has the flexibility to allow others to pursue their own dreams. Try to surround yourself with people like her; besides being a mentor and a great role model, these Ambitious Women are able to help you achieve your own goals through their support!