3 Tips for Finding Your Passion and Turning It Into Your Dream Career


Make 2022 the year you go for your BIG DREAM!




By, Esther Spina

Business Coach for Ambitious Businesswomen & Female Entrepreneurs


Inspired by Chapter 13 of my Amazon Best-Selling Book, 

The Ambitious Woman,

What It Takes and Why You Want to Be One,

“LIVE A PASSIONATE LIFE!”

For a limited time for the Holidays,

get the book and audio CD for free!

(Just pay $3.95 for shipping!)


We’ve all been there at some point — in a job you don’t really love, living paycheck to paycheck, and struggling through another day at a place you’re not inspired to be just to pay the bills.


As a female entrepreneur who has reinvented herself many times after hard times and failed business ventures, I know how important it is to do what calls out to your soul.

To get to a place of satisfaction and fulfillment, you have to constantly evaluate and refine your journey as a businesswoman.

In this week’s blog, I’ll give you three tips for turning your passion into your career, because you know what they say . . . Do what you love and you’ll never work a day in your life.


1. Find Out What You’re Truly Passionate About

You were born with unique skills and talents that are little clues about your life’s purpose. It’s up to you to uncover those gifts and follow where they lead. If you’re struggling to find your passion, try some of the techniques below.

  • Look at what you did naturally as a kid — Did you play school with dolls or spend hours in your room solving puzzles? That may mean you are a natural teacher or problem solver. As adults, it’s common to choose a career based on other factors like money, status, or necessity. But, you had instincts as children that were signs about your natural talents. What were yours? 

  • What would you do for free? Is there something you could do for hours whether someone paid you or not and be completely content? Look at those things because they’re a sign of your true passion. Then all you have to do is find a way to monetize it.

  • How do you spend your spare time? You can turn hobbies into entrepreneurial pursuits or careers if you put enough effort into them0. Are you crafty or have a special skillset? For example, there was a woman who made purses for fun. Once she put them on Etsy her business took off and she was able to quit her day job. The things you love to do for fun are the perfect starting point for future endeavors.

  • What brings you the most satisfaction? Is it helping people, performing, public speaking? Whatever it is, follow what feels good and that you’re naturally good at. Following what fulfills you is a surefire way to find a career that aligns with your purpose.

  • What DON’T you like to do? Identifying aspects of work you don’t enjoy, helps you narrow your focus and revise along the way. Did you find out you hate marketing but you’re good at networking? All of those little insights assist you in refining the type of path you may want to take in your future career. If you’re not happy where you are and what to make a shift, ask yourself what parts of your job you do and don’t want to carry forward into your next line of work.

I highly recommend you write all of this down in the same place so you can reflect on it. The Ambitious Woman Journal is a great place to log your thoughts to get clarity and direction for your journey. Get it for just the $2.99 shipping cost here.


2. Put a Practical Plan in Place to Reach Your Career Goals

As any businesswoman or aspiring female entrepreneur knows, it’s not enough just to have a dream, you have to make goals and take thoughtful steps to make them a reality. Here is some advice from the top female CEOs and entrepreneurs I admire for taking your vision from the intangible to the tangible.

  • Hire someone to draft a business plan for you — Not good with numbers? No worries! There are professionals who can do this for you and it ensures you set yourself up for success. Plan ahead to prevent the pitfalls that occur when you don’t strategize for the long term.

  • Do the market and customer research necessary to take your dream for your head to the page. You’ll need to research your competitors, clients, and audience to make that vision a reality. What are their deepest pain points, desires, and goals?

  • Network to meet the people who can help you get your vision off the ground. Learn from other female entrepreneurs or women CEOs who have done what you want to do and benefit from their experience. My Ambitious Women’s Conference is a great place to meet like-minded businesswomen and mentors who’ll help support you through your dreams and inspire you with their stories.

  • Don’t forget the process of starting over in a new career or creating your own business should also be exciting and fun! Get playful when picking out business names and logos and you’ll enjoy the process of becoming the next successful businesswoman or female CEO so much more. 


3. Silence the Doubt and Fear That Hold You Back

If you’re starting a new business venture or becoming an entrepreneur for the first time, it’s normal to be feel afraid, alone and overwhelmed. Going for your loftiest goals can be daunting, but know that many women have felt the same way you do now and triumphed to reach their goals.

Here are 10 stories of female founders who overcame their fears to make a difference in the world with their work. You’ll notice every businesswoman had to tackle similar difficulties, many of which are in your mind, including:

  • Overanalyzing everything ahead of time, which keeps you from doing anything. The #1 advice I can give you is JUST GET STARTED and learn as you go. You can’t learn it all from the sidelines or from a book, you have to take action.

  • Take a good look at your beliefs and re-wire negative thought patterns. Top female CEOs and businesswomen will tell you mindset is the key to success.

  • Release fear and anxiety by focusing on one task at a time. We tend to get overwhelmed when we think too far ahead. Instead, take it one challenge at a time and focus on the chore ahead of you.


Read more inspiring stories of successful female entrepreneurs

and top CEOs who went for their dreams in my book,

 The Ambitious Woman,

What It Takes and Why You Want to Be One

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Are You Overwhelmed with Daily Business Tasks?

How to Stay Consistent in Business Without Burning Out



By, Esther Spina

Business Coach for Ambitious Businesswomen & Female Entrepreneurs

Inspired by Chapter 12 of my Amazon Best-Selling Book, 

The Ambitious Woman,

What It Takes and Why You Want to Be One,

“LIVE A CONSISTENT LIFE!”

For a limited time for Christmas,

get the book and audiobook CD for free (just pay $3.95 for shipping!)

“Be consistent. Little acts create great accomplishments.” — Uneeka Jay


If your list of Post-It notes is a mile long and you’re struggling to keep up, know that every successful businesswoman has once been in your shoes.

Maintaining and building a successful business can seem like a mountain of responsibility without the right plan in place.

I want to help you find the balance between growing your business and taking care of yourself so that you can maintain your goals for the long term.

In this week’s blog, I give you 5 tips for staying focused on the small steps it will take to get where you want to be as an ambitious woman or female entrepreneur.


1. Develop a Set Daily Routine You Can Stick To

Most successful entrepreneurs and female founders have a consistent daily schedule. For example, they may start with a morning routine including meditation to clear the mind, followed by a workout, then a healthy meal. They have this down to a science, and often, timed down to the minute.

Here are some examples of consistency in morning routines from top female CEOs and entrepreneurs.

While your routine might not be so regimented, I encourage you to think about how you structure your day and put a set plan in place that you can commit to doing regularly.

Of course, there will be times when you need to be flexible, but having a plan will prevent you from slipping into unproductive habits like mindless social media scrolling that distract you from the necessary tasks of the day.

Find the habits, hobbies, and schedule that works for YOU. Simply copying someone else’s morning routine may not work for your unique needs, and if you don’t enjoy it, you won’t stick to it. A brisk morning walk or light stretching to clear your head may work better for you than a drill sergeant-style workout class if you’re not a morning person and that’s OK!

Another strategy is to get the task you dread the most out of the way first thing in the morning. This way you won’t spend your valuable energy procrastinating and worrying about this task all day. Free yourself up to get to the other things on your to-do list with more vitality and energy. 


2. Mind Your Mindset for Business Success

It’s easy to get busy with your day-to-day tasks and forget to check in with how you are feeling and where your energy level is. Overworking becomes harmful when you have a lack of balance, which leads to full-on business burnout.

As a business coach for women, it’s not uncommon for me to meet female business owners and entrepreneurs who are working 60 hours a week and running themselves ragged for the sake of achieving their goals.

But, at what personal cost? 

If you’ve read my book, you know that I am an ambitious woman too, but if you wear yourself down to achieve your career goals, you won’t be able to enjoy the fruits of all your hard work.

Whatever helps you release excess tension, make sure you build time into every day to do it so that taking care of yourself first becomes a priority in your life. And when you do, I promise your business will benefit as a result.


3. Get Regular Support From Women Who Understand (Even If They Are Online Mentors)

Listening to your favorite female entrepreneur or businesswoman, on a podcast, YouTube, or TED Talk, keeps you on track and inspired, but do you do it regularly?

When you listen to your mentors, you realize that most successful businesswomen are not overnight sensations. They just stuck to the small daily habits that ensured their eventual success.

Those mundane tasks you don’t look forward to are the ones that will make all the difference. It’s all about consistency and daily needs repeated over time.

Join a Facebook or Meetup group for female business owners, and you’ll see that many women are facing the same struggles and occasional setbacks to motivation that you are. You will feel less alone and get valuable tips and resources from women who have overcome the same challenges along the way.


4. Delegate and Automate As Soon As Possible

Many of the tasks you are doing now you can either delegate or automate.

This frees your time to grow your business, instead of spending your time maintaining your business.

Look at ways you can outsource your smaller tasks to a VA or find systems that allow you to put them on autopilot. Preserve your energy for reaching your next business goal instead of expending it on simple chores that are not the best use of your valuable time.

Female billionaires know this secret — your time is the most valuable resource you have.

Putting systems like this in place allows you to stay fresh and concentrate on expanding the part of your business you love. Don’t look at it as an expense. Investing in your business is not an expense, it’s a necessity. 


Fun downtime with great friends!

5. Don’t Forget To Schedule Your Downtime and Time Off Too

As much as you need to make a routine to check your business needs off your to-do list, setting time aside to simply R-E-L-A-X is just as important. 

Give yourself one FULL day a week away from work and do whatever you want. Spend time with family and friends, lounge around watching TV, or on a day trip to forget about work. This is your day to do YOU.

More importantly, don’t feel guilty about your time off and stop telling yourself I “should” be working. Truthfully, you’re more productive when you return to your work relaxed, refreshed, and with a clearer mind to make important business decisions.

Take vacations when you can, even if they are staycations. This article, Why Business Owners Should Be Strategic About Time Off, mentions, Americans are taking less and less time off and as a result experiencing more burnout, fatigue, and depression than ever before.

Get more mindset tips and inspiring stories of women who never gave up and reached their dreams in my business book for women,

 The Ambitious Woman, What It Takes and Why You Want to Be One

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In my book, I share the hard-won lessons I’ve learned as a business owner and entrepreneur who has reinvented herself many times over. This includes how I overcame the recession, failed business ventures, and the mental roadblocks that prevented me from living the life of fulfillment and personal satisfaction I now enjoy.

And, if I can do it, you can do it too!

Until next time, stay consistent and remember that it’s all the little things that add up to BIG success.

You Must Believe You Can Do Anything!

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One of the biggest lies of our time, in my opinion, is the idea that in order to be an Ambitious Woman you must be a career woman, working mom, wife and all-around role juggler. Actually, you can be an Ambitious woman in almost any role. Barbara Walters, a great role model who recently retired after 50 years in the entertainment and news business, says, “A woman can do anything. She can be traditionally feminine and that’s all right; she can work, she can stay at home; she can be aggressive; she can be passive; she can be any way she wants with a man. But whenever there are the kinds of choices there are today, unless you have some solid base, life can be frightening.” However, without the belief that you can do anything, you may never achieve the goals you have set for yourself.

Actions always follow decisions. You must convince yourself first in your mind that you should do something, and then the action itself will follow. Until you decide it in head and heart, however, the actuality of the event will never occur. This is why it is so important to build passion, because from passion comes motivation.

You must convince yourself first in your mind that you should do something, and then the action itself will follow.

One of the greatest enemies of passion is people pleasing. It will cause you to be divided within yourself. Remember that others may not have the same goals for you that you do! When you try to please everyone, you are necessarily taking away from your own dreams and passions to pursue what someone else wants.

This is not to say that you should focus only on yourself. However, you should be aware of how much time you have to devote to others and keep yourself within that limit. You must also set your own goals and set aside time to pursue them vigorously, even if the people around you do not support your actions.

An Ambitious Woman always believes she can do anything she sets her mind to do. Barbara Walters is a wonderful example of the Ambitious Woman who is able to achieve what she wants because she has the flexibility to allow others to pursue their own dreams. Try to surround yourself with people like her; besides being a mentor and a great role model, these Ambitious Women are able to help you achieve your own goals through their support!

Risky Business: Building A Dream

Esther Spina, The Ambitious Woman, Ambitious Women, Spina, Esther Spina

Have you ever heard the story of Diana Nyad? On September 2, 2013, she swam 110 miles from Cuba to Florida. That may not seem like a unique accomplishment; after all, other people have done it before. However, there was a difference between Diana’s trip and those of other people.

For one thing, it was her fifth attempt to cross the dangerous ocean between these locations; four other times had ended in failure. For another, she was 64 years old! Even more incredibly, Diana was the first person to make the swim without a shark cage. What this should teach us all is to never give up and find a way to pursue your dreams. The more we stay in our comfort zones, the less inspiration and growth we experience.

The more we stay in our comfort zones, the less inspiration and growth we experience.

I am sure it cannot have been easy for Diana Nyad to pursue that dream. It was not easy for me when I spent two years, along with my husband, remodeling our home to sell it. I kept thinking, throughout the hard work, of the victory we would achieve if we could sell the house at a high price. Just thinking about it made the work easier! However, plans changed.

Suddenly, we found the dream home we wanted. What about our old house? We were not ready to sell. However, we were blessed to be able to pass the house to our son’s family. By taking the chance and putting in the hard work, we were able to not only achieve our dream but also to bless someone else.

The fact is that until you dare to swim without the shark cage, you will probably never realize your true dreams. Stepping outside of comfort zones is difficult, but if you never give up, seek inspiration and find a way to pursue your dream, you will realize the full potential of what you are capable of doing. In my book, The Ambitious Woman, you will find many examples of how I might never have achieved my goals without being willing to “swim with the sharks,” even without a cage!